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beacon name
define value proposition
intention
Develop a solution that meets genuine needs and constraints
instructions
Step 1 :
Get the "Value Proposition Design" canvas developed by Strategyzer.
For each user segment, fill in the canvas with post-its (one idea per post-it).
Work by iterations: start by writing a lot of elements and then focus on the most important ones.
Rephrase as you go, checking how your solutions actually create the benefits expected by your users, how they alleviate your users' pain points.
Prioritize your post-its in order of importance.
Step 2 :
In summary, how do you define your value proposition in one sentence?
For example: Our ... makes it possible for ... to ... .
ressources
Value proposition canvasThis instruction is a production of the Codesign-it collective, made available under the terms of the Creative Commons - Attribution-Sharing license under the same conditions 4.0 international. CC•BY•SA
This guideline is a production of the Codesign-it collective, based on the work of Strategyzer. It is made available under the terms of the Creative Commons - Attribution Sharing license under the same international 4.0 conditions.
